Integrating Weather Into Your Web Analytics

Automatically capture User Device type and associated characteristics when a visitor begins a session on your website. Data is automatically pushed into the data layer and can be customized - no programming required.

This Listener automatically identifies where your website visitors are located and makes the data available in the data layer. Enhance your measurement strategy with more powerful location information automatically.

Automatically capture visitors' traffic source information when they begin a session on your website and push the information into the data layer.

Automatically capture query strings from URL activity on your website and customize the data layer to power your web analytics.