Easier HubSpot CTA Tracking
Upgrade your website analytics by quickly capturing HubSpot CTA activity into the data layer, making it available for GTM to push into any analytics platforms you use.
Place a single script on your website, and we’ll listen for activity from HubSpot CTA buttons across your website and push event and form details into data layers for use with a tool such as Google Tag Manager. Use event details to customize conversion tracking or push custom events and parameters to GA4 dynamically across your marketing platforms.
Once you realize the power of data layers from ListenLayer, you’ll never go back!
What Are HubSpot CTAs
Hubspot CTAs are buttons that you create in Hubspot and place across your website and landing pages. Most marketers use these to develop and manage essential buttons on their websites to monitor how often users click these buttons easily.
Hubspot provides data regarding button activity; however, most marketers would benefit from also having this data appear in Google Analytics, Google Ads, Facebook Ads, LinkedIn, and other platforms.
How to Track HubSpot CTAs
HubSpot CTA Buttons track automatically into Hubspot’s platform. Likewise, having your programmer write a custom event for Google Analytics is possible; however, in both situations, data is not easily customizable and sent to multiple marketing platforms.
The easiest and most scalable method to tracking HubSpot CTAs is to deploy a Listener.
Automate HubSpot CTA Tracking with Listeners
With ListenLayer, place a single script tag on your website (via Google Tag Manager), and we’ll track all HubSpot CTA activity accurately and automatically – even if you add new CTAs after the tag is deployed.
We push information from the CTA into the data layer, which becomes available to write simple yet powerful rules in GTM to scale your tracking. With custom variables, use our platforms to define rules that push custom values into the data layer, allowing you to supercharge your tracking and data collection. We give you marketing analytics superpowers!
Ready to Dive In?
See how easy (and powerful) ListenLayer is by opening an account today or requesting a demo.